Edge Media is a full service advertising agency with a unique marketing process that gives our clients the EDGE over their competition.  Edge Media is located in Phoenix, Arizona.  We serve local and national clients, including for profit and non-profit organizations. The EDGE approach includes thorough market research which guides our marketing strategies.  Our scientific approach eliminates guesswork and controls variables that can impact results.  Research based marketing strategies are matched with appropriate marketing channels to deliver measurable ROI.

 

                                                           
  

         Over 25 Years of Experience

Our ad agency boasts over 25 years of marketing experience, but we are still committed to the lifelong learning process.  We believe great results can always get better!

We embrace new marketing technologies. Our interactive agency approach emcompasses internet, mobile internet, social media, and mobile phone marketing, as well as traditional marketing channels including radio and television advertising.      

Why Edge Media?
We are experts in market research, marketing strategy, media planning and buying.  We are research and strategy driven, with a focus on delivering great results for our clients.  We deliver superior results by eliminating the guesswork from the marketing process.  Because of our relationships in the industry, we can negotiate rates and optimize media placement for you. The benefit is that you get a thoroughly researched marketing plan and the best rate and placement possible to maximize ROI.  We are accountable and available.  For a free marketing consultation,  click here: info@edgemedia.biz
 
Marketing in an Economic Downturn
Use Text Message Marketing to Make Your Marketing Dollars Work Harder!
For more information on text message marketing, click here:  http://www.edgemedia.biz/index-7
In times of economic uncertainty, business owners close their checkbooks and marketers scratch their heads. In order to create the proverbial "win-win", marketers must accept the mandate for accountability for every marketing dollar spent. Marketing strategies must be trackable, measurable, and most importantly, successful.

At Edge Media, we have committed to really pushing the envelope and have turned over every rock imaginable, looking at media channels, technology, and most importantly, strategy. Every marketing dollar has to be backed by strategy - what is the goal? What is the process? How do we move from A to B to C? Are we capturing the data? What are we doing with the data once captured? What are we learning about the data? How can we improve?

We are working with new and exciting media channels, including social media optimization which has already increased traffic eight-fold for one website, and are busy integrating mobile marketing (text or SMS) into our clients' campaigns. Why new media in times of economic uncertainty? We want to speak the language that our clients' customers speak, which is why social media sites and text messaging make perfect sense in the marketing mix.

The basics do not go away because new media is being used, they are integrated into the planning. Consider using radio that has a text in response message. The text message response then includes a link to a website. Capture the data on the landing page of the website. Create an e-mail marketing campaign with the captured data. It is a beautiful thing to move through the process in a measurable way with solid results to deliver for clients.


For more information on text message marketing, click here: http://www.edgemedia.biz/index-7.html

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